How This Works

You get a free report first. We tear your Google presence apart and show you what's broken. If you want us to fix it, you pick a tier. Month to month. No lock-in. Quit whenever you want. If we're not making your phone ring more, we deserve to be fired.

Every tier gets a custom dashboard. Not a PDF. Not a login to some tool you've never heard of. A live page, built for your business, showing your numbers in real time. You check it whenever you want. No calling us to ask "how's it going." You can see for yourself.

Every tier gets social media. Not a separate line item. Not an upsell. Your Facebook and Instagram are managed as part of the package because your Google presence and your social presence aren't separate things. They feed each other.

We don't work with your direct competitors. If you're a plumber in Grand Rapids, we won't take another plumber in Grand Rapids. First come, first served.

You own everything. The content, the profiles, the website, the domain, the data, the social accounts. If you leave, it all stays yours. We don't hold things hostage. That's how the last agency lost you.

Free

The Free Report

Cost$0
Turnaround48 hours
CatchThere isn't one

What you do: Fill out the form. Business name, website, email, phone.

What we do: We pull apart your Google Business Profile, your reviews, your citations, your website, your social media presence, and your top 3 local competitors. We check whether the March 2026 Google update affected your visibility. This update hit 55% of tracked websites. Template location pages lost up to 87% of their traffic. Review recency now matters 2.3x more than total review count. We check all of it. We also check whether AI search tools like ChatGPT, Google AI Overviews, and Perplexity mention your business at all. Most businesses have never thought about this. Most are invisible.

What you get: A report in plain English. No jargon. Shows you what's broken, what's costing you calls, who's beating you, what to fix first, whether Google's latest update hit you, whether you exist in AI search, and a rough estimate of revenue you're leaving on the table. Ranked by how much it matters.

No pitch at the end. No "schedule a call to discuss." Just the findings. If you want help fixing what's broken, you'll reach out.

Get Your Free Report
Tier 1

Visibility — $500/mo

Your phone starts ringing more.

Your Google presence is broken or half-built. You're not showing up where you should. The phone should be ringing more than it is. Nobody knows you exist on social media. We fix all of it.

Google Business Profile

  • Full setup or rebuild: categories, services, attributes, photos, business description
  • Weekly posts (offers, updates, photos) to keep the profile active and tell Google you're alive
  • Q&A monitoring and seeding: we write and answer the questions your customers would ask
  • Photo uploads: minimum 5 new per month, geo-tagged

Reviews

  • Review generation system: email and text drip that asks your happy customers to leave a review
  • Review response: every review, good and bad, answered within 48 hours
  • Review monitoring: alerts when new reviews come in, especially bad ones

Citations

  • NAP audit across 40+ directories
  • Fix wrong or outdated listings
  • Build missing citations on directories that matter for your trade
  • Suppress duplicate listings

Social Media

  • Facebook page setup or overhaul: cover photo, profile photo, about section, business info, CTA button
  • Instagram profile setup or overhaul
  • 3 Facebook posts per week: tips, review highlights, job photos, seasonal content
  • 1 Instagram post per week
  • All content drafted by us, aligned with your brand voice
  • You approve before anything goes live

Monthly Loom Walkthrough

A 5-minute video every month showing you exactly what we did, what changed, and what's coming next. Not a PDF you forget to open. A screen recording of your actual dashboard with us talking through the numbers.

Your Dashboard Shows

  • Calls from Google this month vs last month
  • Clicks to your website from Google
  • Direction requests
  • Photo views
  • Review count, average rating, and recency score
  • Citation health score
  • Top search queries people used to find you
  • Social media post activity
  • Status light: green means active work this month

What We Need From You

  • Owner access to your Google Business Profile
  • Admin access to your Facebook page and Instagram account (or we create them)
  • A list of recent customers for the review drip
  • 15 minutes for a kickoff call

First 30 Days

Week 1GBP audit + full pass. Facebook and Instagram overhaul.
Week 2Citation audit + cleanup begins. First social posts go live.
Week 3Review system built and first batch sent.
Week 4First monthly report. Dashboard goes live. First Loom walkthrough.
Tier 2

Momentum — $1,000/mo

Your competitors start losing ground.

Your Google presence is in decent shape but you're not growing. Competitors are outranking you. You need content, better on-page SEO, someone watching what the other guys are doing, and a social media presence that actually looks alive.

Everything in Visibility, plus:

On-Page SEO

  • Title tag and meta description rewrite for every service page
  • Header structure cleanup (proper H1/H2/H3 hierarchy)
  • Internal linking audit and fixes
  • Image alt text and compression
  • Core Web Vitals monitoring

Blog Content

  • 2 posts per month targeting keywords with real search volume and zero competition
  • Data-backed, original research articles written for your specific market
  • Every post targets a KD-0 keyword from our research database (1,061 uncontested keywords across 41 trades)
  • Every post is structured for AI citation: formatted so ChatGPT, Perplexity, and Google AI Overviews are more likely to reference your business when someone asks for recommendations in your area

Technical Monitoring

  • Weekly crawl check: broken links, missing pages, indexation issues
  • Core Web Vitals tracking: we catch problems before Google does
  • Schema markup: LocalBusiness, Service, FAQ, BreadcrumbList
  • HTTPS and security header audit

Rival Tracking

  • Top 3 local competitors watched
  • GBP changes: new photos, reviews, category changes, post activity
  • Ranking shifts: if they move up, we figure out why
  • Review velocity comparison

Social Media (upgraded)

  • 5 Facebook posts per week
  • 3 Instagram posts per week
  • Monthly content calendar shared with you in advance
  • Comment monitoring and response on your business posts within 48 hours
  • Review highlight posts: we turn your best reviews into social proof content
  • Blog-to-social pipeline: every blog post becomes 34 social posts automatically

Content Repurposing

Every piece of content we create gets repurposed. One blog post becomes a Facebook post, an Instagram caption, a GBP update, and an email newsletter section if you want it. You pay for content once. It shows up everywhere.

Your Dashboard Adds

  • Keyword ranking tracker
  • Blog post performance (views, time on page, ranking keywords)
  • Technical health score
  • Competitor comparison table
  • Content calendar: what's coming next month
  • Social media activity and engagement metrics
  • AI search visibility: whether your business appears in ChatGPT, Perplexity, and Google AI Overview results

First 30 Days

Week 1–2Everything in Visibility's first 30 days
Week 3On-page SEO audit delivered, fixes begin. Social media calendar v1 delivered.
Week 4First blog post published. Technical baseline set. Rival profiles built.
Tier 3

Command — $2,000/mo

You own your market.

You want to own your market. Not just show up. Dominate. You want someone running the whole operation: your Google presence, your content, your social media, your competitive strategy. So you can run your business.

Everything in Momentum, plus:

Content Strategy

  • Full editorial calendar: 12-month topic roadmap from keyword research and competitor gaps
  • Pillar page architecture: one deep hub page per core service, with supporting blog posts linking back
  • Content upgrades: downloadable guides, checklists, or calculators that capture emails
  • 4 blog posts per month instead of 2
  • AI search optimization on every piece of content: structured for citation by ChatGPT, Perplexity, Google AI Overviews, and Bing Copilot. We don't just optimize for Google anymore. We optimize for every place people search.

Link Building

  • Local partnerships: chamber of commerce, trade associations, community sponsorships
  • Industry directory submissions: the ones that actually pass ranking weight
  • Local press and publication outreach when there's a story to tell
  • No buying links. No blog networks. No garbage. Just work that builds real authority.

Social Media (full management)

  • Daily Facebook posting (7 per week)
  • 5 Instagram posts per week
  • Full community management: DMs and comments responded to within 24 hours
  • Facebook Group engagement strategy: we identify 35 groups where your customers hang out and give you talking points and draft posts
  • Monthly social performance analytics on your dashboard
  • Quarterly social strategy refresh

Competitive Intelligence

  • Monthly DataForSEO-powered competitive intelligence report
  • Keyword gap analysis: what your competitors rank for that you don't
  • Backlink changes, content moves, review velocity shifts
  • Market opportunity map updated monthly

Custom Interactive Tool

  • One custom calculator, quiz, or estimator built for your business
  • Embedded on your website to capture leads
  • Example: a "project cost estimator" for contractors, a "coverage gap checker" for insurance agents
  • This alone would cost $2,000$5,000 as a standalone project anywhere else

Quarterly Strategy Sessions

  • 60-minute video call every 3 months
  • Full market analysis: what changed, what's working, what's not
  • Next-quarter roadmap: priorities, content plan, link targets, social strategy
  • Written summary delivered within 48 hours

Priority Response

24-hour response time on all communications (vs 48 hours for other tiers).

Your Dashboard Adds

  • Content calendar with full 12-month roadmap
  • Link acquisition log: every link earned, the source, indexed status
  • Market opportunity map: keywords you could rank for, sorted by traffic and difficulty
  • Quarterly strategy summary
  • Revenue attribution: which channels are driving calls
  • Full social media analytics: engagement rate, follower growth, top-performing posts
  • AI search visibility: where you're getting cited and where you're not
  • AI search monitoring: where you're getting cited by AI tools and where you're not. Updated monthly.

First 30 Days

Week 1–2Everything in Momentum's first 30 days
Week 3Editorial calendar v1 delivered. Link prospecting begins. Custom tool scoped.
Week 4First 2 of 4 blog posts published. Pillar page structure mapped. Facebook Group strategy delivered.
Add-Ons

Stack These On Any Tier

These are standalone services you can add to any monthly tier. Each one solves a specific problem. Neither requires the other.

AI Receptionist — +$500/mo

Never lose a call to your competitor again.

A customer calls while you're on a job site, at dinner, or in bed. They don't leave a voicemail — 80% of callers don't. They call the next name on Google. That job is gone in 30 seconds.

The AI Receptionist picks up in 1 second. It sounds human. It knows your services, your hours, your service area. It answers questions, books appointments, captures the caller's name and number, and texts you the details. It works 24 hours a day, 7 days a week, including holidays. It handles multiple calls at the same time. It never calls in sick.

Your customers won't know it's AI. They'll just know someone answered.

  • Answers every call in under 1 second — no rings, no hold music, no voicemail
  • Trained on YOUR business: your services, prices, hours, service area, FAQs
  • Books appointments directly into your calendar
  • Captures lead info and texts it to your phone in real time
  • Works across phone, SMS, and website chat — one brain, every channel
  • No new phone number needed — forwards from your existing number
  • Handles unlimited simultaneous calls — busy season doesn't matter
  • Spam calls auto-disconnected within 30 seconds
Cost$500/mo on top of any tier
SetupWe configure everything. Takes 1 week.
ROI mathOne captured call per month pays for itself. Average service call: $400+.

Research shows 62% of calls to service businesses go unanswered. Your customers call 35 businesses. The first one to answer gets the job. This makes sure that's you.

Managed Hosting — +$150/mo

Your website runs on our infrastructure. You never think about it.

Most local business websites sit on shared hosting that loads in 46 seconds, goes down when traffic spikes, and hasn't had a security update since it was built. Google measures all of this. Slow sites rank lower. Insecure sites get flagged. You don't even know it's happening.

Managed Hosting means your site runs on a global edge network — the same infrastructure used by Vercel, Stripe, and The Washington Post. When a customer in Phoenix loads your page, it comes from the server closest to Phoenix. When someone in Miami loads it, it comes from Miami. Sub-second load times. Every time. Everywhere.

  • Hosted on a global edge network — 70+ locations worldwide
  • Sub-second load times on every page, every device
  • Automatic SSL certificates — always HTTPS, always secure
  • DDoS protection and security headers configured and maintained
  • Core Web Vitals monitored monthly — if something breaks, we catch it
  • Up to 2 hours of content updates per month (text changes, photo swaps, seasonal updates)
  • Uptime monitoring with alerts — if your site goes down at 3 AM, we know before you do
  • 99.99% uptime SLA
Cost$150/mo on top of any tier
Included freeFirst 30 days with any site build
Without a tier$200/mo standalone
You still own itIf you leave, we export everything and hand it over. Your site, your domain, your content.

If we built your site, we already know how it works. We know the stack, the deploy pipeline, the dependencies. Hosting with us means one point of contact for everything — your SEO, your content, your reviews, and your website. No finger-pointing between your hosting company and your marketing company when something breaks.

One Time

Website Build

Your current site is a WordPress template from 2019, or a Wix page your nephew built, or it doesn't exist. You need something that loads fast, ranks well, and doesn't break.

Standard Build — $3,500

Fast. Clean. Yours.

58 pages. Home, services (one page per core service), about, contact. Hand-built. Fast. Clean. Mobile-first. SEO baked in. Hosted on your server, not ours.

Good for: one-location businesses that need a solid site and don't have one.

Full Build — $5,000

Everything. From scratch.

1015 pages. Everything in Standard, plus a blog setup, individual service pages per offering, a service area page structure, and one custom tool (like a quote calculator or booking form). Schema markup on every page. Analytics configured.

Good for: businesses with multiple services, multiple service areas, or higher competition where more content coverage matters.

Both Builds Include

  • Sub-second load times
  • Core Web Vitals passed on launch day
  • HTTPS with modern security headers
  • Mobile-first design
  • On-page SEO on every page
  • Schema markup (LocalBusiness, Service, BreadcrumbList)
  • Built for the March 2026 Google update: structured data, semantic HTML, and CWV optimization
  • Social media integration: Facebook and Instagram linked, sharing configured
  • 30 days of post-launch support
  • 30 days of Visibility tier included free: GBP optimization, first review batch, first social posts, and your dashboard go live the same week as your site
  • First 30 days of Managed Hosting included free — edge network, security, monitoring. After that, $150/mo to keep it running on our infrastructure (or we hand it over and you host it yourself).

What It Looks Like

  • Dark or light, your call. We'll show you options.
  • No stock photos of people shaking hands. Your business. Your work. Your words.
  • Every page serves a purpose. No "about us" padding. No "our values" filler.
Timeline23 weeks from kickoff to launch
After 30 daysOn a retainer? Content updates included. Add Managed Hosting ($150/mo) and we run the whole infrastructure. Not on a retainer? Fixes billed at $100/hr.
Multi-Location

Per Location Pricing

Pricing is per Google Business Profile. If you have one shop, it's one price. If you have multiple locations, we talk about a package.

1 locationListed price
2–3 locations15% off per extra location
4+Custom quote

Each location gets its own dashboard. Each location gets its own social media calendar.

Context

Compared to Your Other Options

Do It Yourself

Free, but it takes 1015 hours a month if you know what you're doing. Most people don't. And now you need to manage Facebook, Instagram, Google, and your website. That's a part-time job you're not getting paid for.

Hire Someone Off Upwork for $200/mo

Cheap, but they're juggling 20 other clients, they're gone in 3 months, and the work is sloppy. They're definitely not managing your social media, your GBP, AND your SEO. You get what you pay for.

Hire a Social Media Manager for $750$2,000/mo

That gets you 12 posts a month on Facebook and Instagram. That's it. No SEO. No GBP. No reviews. No dashboard. No competitor tracking. No content strategy. Just posts.

Sign With a Big Agency at $1,500$3,000/mo

They lock you into a 12-month contract, they own your website, and when you leave you start from scratch. You're renting, not owning. And they charge $750/mo extra for social media management.

IMPIOUS at $500$2,000/mo

Month to month. You own everything. SEO, GBP, reviews, social media, competitor tracking, and a custom dashboard all in one package. One point of contact who knows your business. No separate social media fee. No separate SEO fee. Everything under one roof. If we're not worth the money, you fire us. No exit fees. No hostage games.

Add AI phone answering for $500/mo — your customers call, someone answers, every time. Add managed hosting for $150/mo and your site runs on the same edge network as Stripe and The Washington Post. Try getting that from the agency charging you $3,000/mo.

The average agency retainer in 2026 is $3,209 per month. The average freelancer charges $1,348 per month. Most agencies charge $500$1,000 for just GBP and citations. Then $750$2,000 for just social media. Then $1,500$3,000 for SEO. That's $2,750$5,000 minimum for what IMPIOUS delivers starting at $500.

Every Client

The Custom Dashboard

Every client gets one. It's not a PDF report you forget to open. It's not a login to BrightLocal or AgencyAnalytics. It's a live page built for YOUR business, hosted at a URL only you have, showing YOUR data.

What Makes It Different

  • Built by us, not white-labeled from a tool company
  • Always current: updated biweekly, not monthly
  • Shows what matters: calls, clicks, reviews, rankings, social performance. Not 47 metrics that mean nothing.
  • Honest. If a number went down, it shows red. We don't hide bad months.
  • Looks like IMPIOUS: dark, clean, fast. Not a cluttered spreadsheet with pie charts.

What It Runs On

  • Static HTML, same stack as your site. Loads instantly.
  • No login required. One private URL. Bookmark it.
  • Works on your phone. Check your numbers from the job site.
Every Client

Monthly Loom Walkthrough

Every client at every tier gets a monthly video walkthrough. Not a report. Not a spreadsheet. A screen recording of your actual dashboard with us talking through what happened, what's working, what's not, and what we're doing next month.

Most agencies send you a PDF and hope you don't read it. We record a video and walk you through every number because we want you to understand exactly what you're paying for.

The Data

The Research Behind This

We didn't guess at what works. We ran the numbers.

1,849 keywords researched across 41 trades. 1,061 of them have zero competition. 399 search results analyzed. 68 competing agency websites profiled. 372 questions your customers are asking Google compiled into a content calendar.

We know what your competitors rank for. We know what they charge. We know where they're weak. And we know which keywords agencies are paying $30$64 per click for that nobody is ranking for organically.

That research is what your strategy is built on. Not a template. Not a checklist from 2019. Data from this month.

Boundaries

What We Don't Do

  • Paid ads. We don't run Google Ads or Facebook Ads. We build organic presence. If you want ads, we'll point you to someone good.
  • Viral content or influencer marketing. We build consistent, professional social media presence for local businesses. We're not trying to make you go viral. We're trying to make your phone ring.
  • Web design for its own sake. We build sites that rank and convert. If you want a site that wins design awards but doesn't generate calls, hire someone else.
  • Work with your competitor. One business per trade per market. Period.
  • Hold your stuff hostage. If you leave, everything stays yours. Domain, hosting, content, social accounts, data. All of it.
If You Fire Us

We Make It Easy

You get a handoff document with every password, every login, every file. Your website, your domain, your GBP, your social accounts, your content, your data, your dashboard exports. All organized, all documented, all yours.

We'll spend an hour walking your next person through where everything lives and what we were working on. No guilt trip. No invoice surprise. No slow-walking the transfer. If we didn't earn your business, the least we can do is not waste your time on the way out.

Summary

Pricing

Tier Price One sentence
Free Report $0 We show you what's broken, including whether the March 2026 update hit you.
Visibility $500/mo We fix your Google, get reviews flowing, and run your social media.
Momentum $1,000/mo We fix it, write content, track your rivals, and grow your social presence.
Command $2,000/mo We run the whole thing. Google, content, social, strategy. You run your business.
Standard Build $3,500 Fast. Clean. Yours. Includes 30 days of Visibility free.
Full Build $5,000 Everything. From scratch. Includes 30 days of Visibility free.
AI Receptionist +$500/mo AI answers your phone 24/7. Books appointments. Texts you the details.
Managed Hosting +$150/mo Global edge network. Sub-second loads. Security. Monthly updates.

All tiers include a custom live dashboard.

All tiers include social media management (Facebook + Instagram).

All tiers include a monthly Loom video walkthrough.

All tiers are month to month. No contracts. No setup fees.

Territorial exclusivity: one business per trade per market.

AI Receptionist and Managed Hosting can be added to any tier.

You own everything.

Get Your Free Report