LOCAL BENCHMARK · MEDIUM

Insurance in Savannah, GA.

Every business below was observed on Google Maps for "insurance agent" targeted at Savannah. Review counts, ratings, and ranks are from the IMPIOUS benchmark snapshot (internal benchmark, Apr 2026).

MEDIAN REVIEWS — TOP 3

4

P25 — MIN TO COMPETE

2

AVG RATING — TOP 3

4.95

DENSITY TIER

MEDIUM

TOP-3 MEDIAN REFERRING DOMAINS

44.5

TOP-3 MEDIAN DFS RANK

20

AI MENTIONS — TOP 3 CITED

0 / 3

AI PLATFORMS

none

# BUSINESS REVIEWS RATING REF. DOMAINS AI CITED
1 BB&T Insurance Services 1 5.0
1 Abercorn Low Cost Auto Insurance Agency 11 5.0
1 A G Roth Insurance 4 5.0 42
1 Savannah - Health Insurance & Medicare Advisors 0 0.0
2 Daly & Alexander Insurance 2 5.0 47
2 Delta Life Insurance Co 19 4.5 76
3 Ambetter Authorized Agent/Savannah Benefits 1 5.0 12
3 Cay Insurance Services 4 5.0 70
3 Cowart Insurance Group Inc 3 5.0 41
3 Nationwide Insurance: Willis Personal Lines Inc. 0 0.0
4 Trinity Underwriting Managers 1 5.0
4 Goosehead Insurance - Kenny Woelpper 165 5.0
4 Harden Rose Center 0 0.0
5 Auto Insurance Agency GA 5 5.0
5 Declan Finnerty - State Farm Insurance Agent 46 4.8
5 Truist 18 2.7

Market read

Savannah's insurance market shows strong ratings but low profile depth: top-3 median reviews stand at 4 (internal benchmark, Apr 2026), with average ratings of 4.95, yet median Google Business Profile completeness averages just 39/100. Review velocity trails significantly at 0.17/month. All top-3 businesses flag spam indicators at 100%, suggesting review authenticity concerns. Backlink authority remains modest—top-3 median referring domains number 42—while AI discovery presents a gap: ChatGPT named zero of Google's top-3 when queried for best insurance agents locally. MEDIUM density tier indicates fragmented competition. For p25 entrants targeting top-3 standing, the path requires both credibility signals (backlink development and spam mitigation) and profile optimization beyond ratings alone, as completeness gaps suggest low competitive pressure on fundamentals.

See "The Review Gap Is Smaller Than Everyone Thinks" for the cross-city pattern and "What the Top-3 Actually Have on Their Backlink Profile" for the backlink + AI-citation breakdown.