LOCAL BENCHMARK · DENSE
Plumbing in Boise, ID.
Every business below was observed on Google Maps for "plumber" targeted at Boise. Review counts, ratings, and ranks are from the IMPIOUS benchmark snapshot (internal benchmark, Apr 2026).
MEDIAN REVIEWS — TOP 3
380
P25 — MIN TO COMPETE
65
AVG RATING — TOP 3
4.91
DENSITY TIER
DENSE
TOP-3 MEDIAN REFERRING DOMAINS
84
TOP-3 MEDIAN DFS RANK
136
AI MENTIONS — TOP 3 CITED
0 / 3
AI PLATFORMS
none
| # | BUSINESS | REVIEWS | RATING | REF. DOMAINS | AI CITED |
|---|---|---|---|---|---|
| 1 | Five Star Service Pros Plumbing | 380 | 4.9★ | 86 | — |
| 1 | Dave's Drain Service | 92 | 4.8★ | 35 | — |
| 2 | Beacon Plumbing, Heating, Air-Conditioning, and Electrical, Inc | 1533 | 5.0★ | 138 | — |
| 3 | Universal Plumbing | 36 | 4.9★ | 19 | — |
| 3 | Hyde Park Plumbing | 63 | 4.8★ | 84 | — |
| 3 | Boise Drain Service | 65 | 5.0★ | 47 | — |
| 3 | Perfect Plumbing Heating & Air | 5520 | 4.8★ | 180 | — |
| 4 | Boise Plumbing & Drain Clean Co | 33 | 5.0★ | — | — |
| 4 | A.G. Plumbing | 48 | 5.0★ | — | — |
| 5 | Heros Plumbing Service | 57 | 4.6★ | — | — |
| 5 | Roto-Rooter Plumbing & Water Cleanup | 535 | 4.9★ | — | — |
| 5 | Best Boise City Plumber | 20 | 5.0★ | — | — |
Market read
Boise's plumbing market shows minimal AI visibility despite strong local authority: ChatGPT named zero of Google's top-3 when asked for the best plumber locally. The top-3 median review count stands at 380 (internal benchmark, Apr 2026), with a 4.91 average rating and 67/100 Google Business Profile completeness. Review velocity averages 9.5 per month across leaders, though a 17% spam rate suggests quality control gaps. The p25 entry floor sits at 65 reviews in a DENSE competitive tier. Top performers maintain 86 median referring domains with a DFS rank of 142. A business at pack entry needs to triple reviews while matching leader velocity to approach top-3 positioning, suggesting a 24+ month pathway at sustained monthly growth rates.
See "The Review Gap Is Smaller Than Everyone Thinks" for the cross-city pattern and "What the Top-3 Actually Have on Their Backlink Profile" for the backlink + AI-citation breakdown.