LOCAL BENCHMARK · DENSE
Plumbing in Wichita, KS.
Every business below was observed on Google Maps for "plumber" targeted at Wichita. Review counts, ratings, and ranks are from the IMPIOUS benchmark snapshot (internal benchmark, Apr 2026).
MEDIAN REVIEWS — TOP 3
1457
P25 — MIN TO COMPETE
110
AVG RATING — TOP 3
4.83
DENSITY TIER
DENSE
TOP-3 MEDIAN REFERRING DOMAINS
90
TOP-3 MEDIAN DFS RANK
132
AI MENTIONS — TOP 3 CITED
1 / 3
AI PLATFORMS
GPT
| # | BUSINESS | REVIEWS | RATING | REF. DOMAINS | AI CITED |
|---|---|---|---|---|---|
| 1 | Mr. Rooter Plumbing of Wichita, KS | 1457 | 4.8★ | 68 | — |
| 1 | Benjamin Franklin Plumbing of Wichita | 2998 | 4.8★ | 4256 | — |
| 1 | Frederick Plumbing, Heating & Air Conditioning | 344 | 4.8★ | 154 | — |
| 2 | Wise Sewer and Drain | 62 | 4.9★ | — | — |
| 3 | Bowers Plumbing Company | 2972 | 4.9★ | 148 | cited |
| 3 | Gotta Guy Plumbing & Home Services | 256 | 4.8★ | 46 | — |
| 3 | Emergency Sewer Repair | 110 | 5.0★ | 90 | — |
| 3 | Creekmore Plumbing-Heating Inc | 53 | 4.7★ | 43 | — |
| 4 | Brown's Plumbing Services | 287 | 4.9★ | — | — |
| 4 | HM Plumbing | 294 | 4.7★ | — | — |
| 4 | Wichita Superb Plumbing and Drainage Cleaning Services | 1 | 1.0★ | — | — |
| 5 | Roto-Rooter Wichita | 242 | 4.6★ | — | — |
| 5 | Integrity Trade Services LLC | 178 | 4.9★ | — | — |
Market read
Wichita's plumbing market is dense, yet top performers maintain incomplete Google Business Profiles—averaging just 65/100 completeness despite median review counts of 1,457 (internal benchmark, Apr 2026). The category shows resilience: top-3 businesses average 4.83 ratings with 8.33 monthly review velocity, while spam rates remain controlled at 8%. Backlink authority concentrates among leaders, with top-3 median referring domains reaching 68. AI citation data adds texture: ChatGPT names one top-3 business among Google's best for "plumber in Wichita." Pack-entry businesses at 110 reviews face a steep climb. Closing the profile-completeness gap while matching the 8+ monthly review velocity of leaders represents the clearest path for p25 entrants to compete.
See "The Review Gap Is Smaller Than Everyone Thinks" for the cross-city pattern and "What the Top-3 Actually Have on Their Backlink Profile" for the backlink + AI-citation breakdown.