LOCAL BENCHMARK · SPARSE
Real Estate in Roanoke, VA.
Every business below was observed on Google Maps for "real estate agent" targeted at Roanoke. Review counts, ratings, and ranks are from the IMPIOUS benchmark snapshot (internal benchmark, Apr 2026).
MEDIAN REVIEWS — TOP 3
17
P25 — MIN TO COMPETE
1
AVG RATING — TOP 3
4.17
DENSITY TIER
SPARSE
TOP-3 MEDIAN REFERRING DOMAINS
134
TOP-3 MEDIAN DFS RANK
186
AI MENTIONS — TOP 3 CITED
0 / 3
AI PLATFORMS
none
| # | BUSINESS | REVIEWS | RATING | REF. DOMAINS | AI CITED |
|---|---|---|---|---|---|
| 1 | Poe & Cronk Real Estate Group | 27 | 4.4★ | 123 | — |
| 2 | Woltz & Associates-Roanoke | 17 | 3.1★ | 371 | — |
| 3 | Hall Associates, Inc.: JOHN DICKINSON | 1 | 5.0★ | 134 | — |
| 4 | Blue Ridge Property Buyers, LLC | 0 | 0.0★ | — | — |
| 5 | Allegheny Partners | 56 | 3.1★ | — | — |
| 6 | Waldvogel Commercial Properties | 81 | 2.3★ | — | — |
| 7 | The Grandin Agency Investment Home Sales | 97 | 3.4★ | — | — |
| 8 | Cushman & Wakefield | Thalhimer Commercial Real Estate | 2 | 1.0★ | — | — |
| 9 | Elite Home Rentals | 372 | 4.5★ | — | — |
| 10 | Park Place Realtors | 51 | 3.7★ | — | — |
| 11 | Roanoke City Real Estate Vltn | 1 | 4.0★ | — | — |
| 12 | Ivy Realty of Roanoke LLC | 5 | 5.0★ | — | — |
| 13 | Landon K. Johnson | 24 | 5.0★ | — | — |
| 14 | REINA HERNANDEZ | REAL BROKER | 8 | 5.0★ | — | — |
| 15 | IVELMAP REALTY, LLC | 6 | 5.0★ | — | — |
| 16 | Donna Moran, REALTOR | 6 | 5.0★ | — | — |
| 17 | ALCOVA Mortgage | Corporate Office | 166 | 4.9★ | — | — |
| 18 | Chase Realty Group | 34 | 4.8★ | — | — |
| 19 | Karla Hernandez | 4 | 5.0★ | — | — |
| 20 | The Joe Kraft Team | 26 | 5.0★ | — | — |
Market read
Roanoke's real estate market shows negligible review velocity despite median top-3 ratings of 17 reviews (internal benchmark, Apr 2026), suggesting stalled momentum among leaders. The category ranks SPARSE on density, with a 33% spam rate among top performers and GBP completeness averaging 60/100—structural gaps typical of underdeveloped verticals. Top-3 agents command median referring domains of 134, yet zero appear in ChatGPT citations for local searches, indicating limited AI discoverability. The p25 entry floor sits at just 1 review (internal benchmark, Apr 2026). For pack entrants targeting top-3 position, the math is stark: accumulate verified reviews consistently while improving GBP data completeness and securing referring domain authority. The absence of review velocity among leaders creates an opening—sustained monthly review generation could bridge the gap faster than catching up on citation volume alone.
See "The Review Gap Is Smaller Than Everyone Thinks" for the cross-city pattern and "What the Top-3 Actually Have on Their Backlink Profile" for the backlink + AI-citation breakdown.