LOCAL BENCHMARK · SPARSE
Legal in Syracuse, NY.
Every business below was observed on Google Maps for "personal injury lawyer" targeted at Syracuse. Review counts, ratings, and ranks are from the IMPIOUS benchmark snapshot (internal benchmark, Apr 2026).
MEDIAN REVIEWS — TOP 3
74
P25 — MIN TO COMPETE
31
AVG RATING — TOP 3
4.58
DENSITY TIER
SPARSE
TOP-3 MEDIAN REFERRING DOMAINS
163.5
TOP-3 MEDIAN DFS RANK
124.5
AI MENTIONS — TOP 3 CITED
0 / 3
AI PLATFORMS
none
| # | BUSINESS | REVIEWS | RATING | REF. DOMAINS | AI CITED |
|---|---|---|---|---|---|
| 1 | William Mattar Syracuse Accident Lawyers | 501 | 4.7★ | 956 | — |
| 1 | DeRoberts Law Firm | 67 | 3.8★ | 154 | — |
| 1 | George F. Hildebrandt, Attorney at Law | 42 | 4.9★ | 141 | — |
| 1 | The Marrone Law Firm, P.C. | 31 | 4.4★ | 148 | — |
| 2 | Stanley Law Offices Car Accident Lawyers | 448 | 4.8★ | 432 | — |
| 2 | Nave Law Firm | 401 | 4.9★ | 203 | — |
| 2 | Cambareri & Brenneck, PLLC | 80 | 4.7★ | 67 | — |
| 2 | Cerio Law Offices | 22 | 4.5★ | 67 | — |
| 3 | Harding Mazzotti, LLP | 114 | 4.7★ | 715 | — |
| 3 | Martin C. Collins, Esq. | 12 | 4.3★ | 15 | — |
| 3 | Michael Spano | 34 | 4.6★ | 173 | — |
| 3 | Davies Law Firm | 92 | 4.7★ | 258 | — |
| 4 | MCV Law | 475 | 4.9★ | — | — |
| 4 | DiPoala Haber Law | 53 | 4.9★ | — | — |
| 4 | Tom Anelli & Associates, PC | 679 | 4.9★ | — | — |
| 4 | Hancock Estabrook, LLP | 31 | 4.4★ | — | — |
| 5 | Passalacqua & Associates, LLC Syracuse | 81 | 4.8★ | — | — |
| 5 | Melvin & Melvin PLLC | 34 | 3.5★ | — | — |
Market read
Syracuse's legal market shows minimal AI visibility despite established offline presence: ChatGPT named zero of Google's top-3 personal injury lawyers when prompted. The top-3 firms maintain median reviews of 74 with 4.58 average rating (internal benchmark, Apr 2026), though GBP completeness averages only 59/100—leaving optimization gaps. Review velocity sits at 0.75/month, modest for competitive positioning. Pack entry requires 31 reviews; top-3 median referring domains reach 163.5 with DFS rank 124.5. The SPARSE density tier suggests limited local competition but fragmented visibility. A p25 firm targeting top-3 status faces dual barriers: building review volume while expanding backlink authority and establishing presence in AI recommendation systems. Current spam rates of 17% indicate quality control remains uneven across the tier.
See "The Review Gap Is Smaller Than Everyone Thinks" for the cross-city pattern and "What the Top-3 Actually Have on Their Backlink Profile" for the backlink + AI-citation breakdown.